{"id":284,"date":"2020-09-25T14:49:47","date_gmt":"2020-09-25T12:49:47","guid":{"rendered":"https:\/\/market21.ch\/?p=284"},"modified":"2025-09-30T19:23:20","modified_gmt":"2025-09-30T17:23:20","slug":"linkedin_why_for_me","status":"publish","type":"post","link":"https:\/\/market21.ch\/fr\/linkedin_why_for_me\/","title":{"rendered":"LinkedIn, pourquoi pour moi?"},"content":{"rendered":"<div data-elementor-type=\"wp-post\" data-elementor-id=\"284\" class=\"elementor elementor-284\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-17c862b elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"17c862b\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-c003b85\" data-id=\"c003b85\" 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elementor-section-height-default\" data-id=\"260734f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-1fee071\" data-id=\"1fee071\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-3b8d187 elementor-widget elementor-widget-image\" data-id=\"3b8d187\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"640\" height=\"367\" src=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/linkedin_logo.jpg\" class=\"attachment-medium_large size-medium_large wp-image-327\" alt=\"Linkedin, why for me!?\" srcset=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/linkedin_logo.jpg 640w, https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/linkedin_logo-300x172.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3f93dda elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3f93dda\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-ba65df1\" data-id=\"ba65df1\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-af8a823 elementor-widget elementor-widget-text-editor\" data-id=\"af8a823\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h1 style=\"text-align: center;\"><span style=\"color: #000000;\">LINKEDIN POURQUOI POUR MOI ?<\/span><\/h1><ul><li><strong><span style=\"color: #333333;\">\u00c0 propos<\/span><\/strong><\/li><\/ul><p><span style=\"color: #333333;\">LinkedIn est-il <strong>un m\u00e9dia social de plus ?<\/strong>Eh bien, oui et non. Oui, parce que c\u2019est un lieu o\u00f9 nous rencontrons d\u2019autres gens afin de partager du contenu avec eux. Nous publions des choses en ligne et nous lisons, \u00e9coutons et regardons le contenu qu\u2019autres personnes, \u00e0 leur tour, ont publi\u00e9. Et \u00e0 partir de l\u00e0, nous pouvons nous engager dans des conversations.<\/span><\/p><p><span style=\"color: #333333;\">Mais quelle est la particularit\u00e9 de ce r\u00e9seau ?<\/span><\/p><ul><li><strong><span style=\"color: #333333;\">B2B<\/span><\/strong><\/li><\/ul><p><span style=\"color: #333333;\">Tout d'abord, il s\u2019agit principalement de ce que nous appelons un m\u00e9dia social B2B. Car la plupart des personnes qui y sont connect\u00e9es sont principalement <strong>ax\u00e9es sur le travail,<\/strong>les services, etc.<\/span><\/p><p><img decoding=\"async\" class=\"aligncenter wp-image-329 size-medium\" src=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/b2b-300x238.jpg\" alt=\"LinkedIn is a B2B social media\" width=\"300\" height=\"238\" srcset=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/b2b-300x238.jpg 300w, https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/b2b.jpg 640w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/><\/p><p><span style=\"color: #333333;\">La communication se fait toujours entre individus, mais ceux-ci montrent toujours leur <strong>profil professionnel.<\/strong>Ils communiquent donc au nom d\u2019une soci\u00e9t\u00e9, d\u2019une institution, en tant qu\u2019ind\u00e9pendants, free-lances, sp\u00e9cialistes ou employ\u00e9s. Voil\u00e0 le genre de personnes que nous allons pouvoir y rencontrer.<\/span><\/p><ul><li><strong><span style=\"color: #333333;\">Chercher<\/span><\/strong><\/li><\/ul><p><span style=\"color: #333333;\">Un autre sujet \u00e0 garder \u00e0 l\u2019esprit est que chacun de ces individus est \u00e0 la recherche de quelque chose. Un manager peut <strong>offrir un emploi,<\/strong>il recevra en retour la main-d'\u0153uvre <strong>d\u2019un employ\u00e9.<\/strong> \u00c0 son tour, un <strong>demandeur d\u2019emploi<\/strong> offrira ses services, visant \u00e0 recevoir en \u00e9change un nouveau et meilleur poste. <\/span><\/p><p><img decoding=\"async\" class=\"size-full aligncenter\" src=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/searching.jpg\" alt=\"Everyone is searching something on LinkedIn\" width=\"640\" height=\"408\" \/><\/p><p><span style=\"color: #333333;\">Une soci\u00e9t\u00e9 peut offrir un mandat tr\u00e8s sp\u00e9cifique, ayant besoin d\u2019un nouveau professionnel ind\u00e9pendant. Un <strong>sp\u00e9cialiste<\/strong> propose un travail tr\u00e8s sp\u00e9cifique et s\u2019attend \u00e0 recevoir un contrat. Un homme d\u2019affaires proposera un projet et sera en mesure d\u2019atteindre un <strong>potentiel partenaire,<\/strong> etc.<\/span><\/p><p><span style=\"color: #333333;\">Et, en attendant, nous faisons tous la <strong>promotion de nos marques.<\/strong><\/span><\/p><ul><li><strong><span style=\"color: #333333;\">March\u00e9<\/span><\/strong><\/li><\/ul><p><span style=\"color: #333333;\">L\u2019essentiel \u00e0 comprendre \u00e0 propos de LinkedIn est donc qu\u2019il s\u2019agit d\u2019un terrain <strong>transactionnel.<\/strong> Nous sommes tous en train de chercher, de donner quelque chose et d\u2019attendre autre chose en retour. <br \/><\/span><\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-346 aligncenter\" src=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/market.jpg\" alt=\"LinkedIn is a market\" width=\"640\" height=\"379\" srcset=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/market.jpg 640w, https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/market-300x178.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p><p><span style=\"color: #333333;\">C\u2019est le lieu <strong>o\u00f9 l\u2019offre et la demande se rencontrent.<\/strong>Oui, c\u2019est un <strong>march\u00e9.<\/strong>Et pour beaucoup de gens, c\u2019est LE march\u00e9 lui-m\u00eame, l\u00e0 o\u00f9 les bonnes affaires se font.<\/span><\/p><ul><li><strong><span style=\"color: #333333;\">Et moi ?<\/span><\/strong><\/li><\/ul><p><span style=\"color: #333333;\">Mais, et moi? <\/span><\/p><p><span style=\"color: #333333;\">Pourquoi devrais-je y \u00eatre? <\/span><\/p><p><strong><span style=\"color: #333333;\">Qu\u2019est-ce que j\u2019y gagne ?<\/span><\/strong><\/p><p><span style=\"color: #333333;\">Eh bien, en r\u00e8gle g\u00e9n\u00e9rale, tant que nous faisons tous partie du monde \u00e9conomique, il y a toujours un avantage ou autre que nous pouvons en tirer. <strong>Nous pouvons donc<\/strong> <strong>dire que, pour presque tout le monde,<\/strong> il pourrait \u00eatre utile d\u2019en faire partie.<\/span><\/p><p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-347 aligncenter\" src=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/me_in_LinkedIn.jpg\" alt=\"What is in LinkedIn for me?\" width=\"640\" height=\"440\" srcset=\"https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/me_in_LinkedIn.jpg 640w, https:\/\/market21.ch\/wp-content\/uploads\/2020\/09\/me_in_LinkedIn-300x206.jpg 300w\" sizes=\"(max-width: 640px) 100vw, 640px\" \/><\/p><p><span style=\"color: #333333;\">La question qui se pose ici est <strong>de savoir quel sera mon r\u00f4le<\/strong> dans la pi\u00e8ce\u00a0? <\/span><\/p><p><span style=\"color: #333333;\">Quelle est <strong>ma position<\/strong>? <\/span><\/p><p><span style=\"color: #333333;\">Qu\u2019est-ce que je <strong>recherche<\/strong>? <\/span><\/p><p><span style=\"color: #333333;\">Qu'est-ce que je propose?<\/span><\/p><p><span style=\"color: #333333;\">Qu\u2019est-ce que j'attends en retour\u00a0?<\/span><\/p><p><span style=\"color: #333333;\">Vous \u00eates le seul \u00e0 pouvoir r\u00e9pondre \u00e0 ces questions. En tout cas, il est important que vous ayez une id\u00e9e claire de la raison pour laquelle vous serez l\u00e0 et de quel est votre objectif. <\/span><\/p><p><strong><span style=\"color: #333333;\">C\u2019est \u00e0 partir de l\u00e0 que vous construirez le reste.<\/span><\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4ebf49f elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4ebf49f\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-aab9721\" data-id=\"aab9721\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-64f104c elementor-widget elementor-widget-html\" data-id=\"64f104c\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<p style=\"color:grey\"><i>Last Updated on 7 mois by <a href=\"https:\/\/market21.ch\/fr\/andre-guillen\/\" target=\"_blank\" class=\"last-modified-author\">Andr\u00e9 Guillen<\/a><\/i><\/p>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-94643ea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"94643ea\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-8258819\" data-id=\"8258819\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-87379d9 elementor-widget elementor-widget-text-editor\" data-id=\"87379d9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><div class=\"tnp tnp-subscription\">\n<form method=\"post\" action=\"https:\/\/market21.ch\/wp-admin\/admin-ajax.php?action=tnp&amp;na=s\">\n<input type=\"hidden\" name=\"nlang\" value=\"\">\n<div class=\"tnp-field tnp-field-email\"><label for=\"tnp-1\">E-mail<\/label>\n<input class=\"tnp-email\" type=\"email\" name=\"ne\" id=\"tnp-1\" value=\"\" placeholder=\"\" required><\/div>\n<div class=\"tnp-field tnp-field-button\" style=\"text-align: left\"><input class=\"tnp-submit\" type=\"submit\" value=\"NEWSLETTER - Inscription\" style=\"\">\n<\/div>\n<\/form>\n<\/div>\n<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-ba05bb8 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"ba05bb8\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-f1e0ebf\" data-id=\"f1e0ebf\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-85457f9 elementor-widget elementor-widget-text-editor\" data-id=\"85457f9\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p><a href=\"https:\/\/market21.ch\/fr\/andre-guillen\/\"><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1475\" src=\"https:\/\/market21.ch\/wp-content\/uploads\/2021\/06\/Andre_Guillen_home.jpg\" alt=\"Andr\u00e9 Guillen - Marketing Ethique\" width=\"200\" height=\"153\" srcset=\"https:\/\/market21.ch\/wp-content\/uploads\/2021\/06\/Andre_Guillen_home.jpg 656w, https:\/\/market21.ch\/wp-content\/uploads\/2021\/06\/Andre_Guillen_home-300x229.jpg 300w, https:\/\/market21.ch\/wp-content\/uploads\/2021\/06\/Andre_Guillen_home-16x12.jpg 16w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/><\/a><\/p>\n<p><a href=\"https:\/\/market21.ch\/fr\/andre-guillen\/\">Andr\u00e9 Guillen<\/a><br>est consultant en marketing<br>Rencontrez <a href=\"https:\/\/twitter.com\/andre1gp\" target=\"_blank\" rel=\"noopener\">@andre1gp<\/a> sur Twitter<br><a href=\"https:\/\/www.linkedin.com\/in\/andreguillen\/\" target=\"_blank\" rel=\"noopener\">Page LinkedIn d'Andr\u00e9<\/a><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-top-column elementor-element elementor-element-feaa051\" data-id=\"feaa051\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-336eb69 elementor-widget elementor-widget-text-editor\" data-id=\"336eb69\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: center;\"><span style=\"color: #000000;\">Nous en parlons?<\/span><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-0e5fc38 elementor-align-center elementor-widget elementor-widget-button\" data-id=\"0e5fc38\" data-element_type=\"widget\" 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class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-11c89d9\" data-id=\"11c89d9\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-99e5459 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"99e5459\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-a914033\" data-id=\"a914033\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0dd4a67 elementor-nav-menu__align-center elementor-nav-menu--dropdown-tablet elementor-nav-menu__text-align-aside elementor-nav-menu--toggle elementor-nav-menu--burger elementor-widget elementor-widget-nav-menu\" data-id=\"0dd4a67\" data-element_type=\"widget\" data-settings=\"{&quot;layout&quot;:&quot;horizontal&quot;,&quot;submenu_icon&quot;:{&quot;value&quot;:&quot;&lt;i class=\\&quot;fas fa-caret-down\\&quot;&gt;&lt;\\\/i&gt;&quot;,&quot;library&quot;:&quot;fa-solid&quot;},&quot;toggle&quot;:&quot;burger&quot;}\" data-widget_type=\"nav-menu.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t<nav migration_allowed=\"1\" migrated=\"0\" role=\"navigation\" class=\"elementor-nav-menu--main elementor-nav-menu__container elementor-nav-menu--layout-horizontal e--pointer-underline e--animation-fade\">\n\t\t\t\t<ul id=\"menu-1-0dd4a67\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-1204\"><a href=\"https:\/\/market21.ch\/fr\/\" class=\"elementor-item\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1988\"><a href=\"https:\/\/market21.ch\/fr\/services\/\" class=\"elementor-item\">Services<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page current_page_parent menu-item-300\"><a href=\"https:\/\/market21.ch\/fr\/blog-digital-marketing\/\" class=\"elementor-item\">Blog<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1741\"><a href=\"https:\/\/market21.ch\/fr\/about-market-ch\/\" class=\"elementor-item\">Nous<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1735\"><a href=\"https:\/\/market21.ch\/fr\/newsletter\/\" class=\"elementor-item\">Newsletter<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-175\"><a href=\"https:\/\/market21.ch\/fr\/contact\/\" class=\"elementor-item\">Contact<\/a><\/li>\n<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-2223\"><a href=\"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/posts\/284\" class=\"elementor-item elementor-item-anchor\"><span data-no-translation><span class=\"trp-ls-language-name\">EN<\/span><\/span><\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t<div class=\"elementor-menu-toggle\" role=\"button\" tabindex=\"0\" aria-label=\"Menu Toggle\" aria-expanded=\"false\">\n\t\t\t<i aria-hidden=\"true\" role=\"presentation\" class=\"eicon-menu-bar\"><\/i>\t\t\t<span class=\"elementor-screen-only\">Menu<\/span>\n\t\t<\/div>\n\t\t\t<nav class=\"elementor-nav-menu--dropdown elementor-nav-menu__container\" role=\"navigation\" aria-hidden=\"true\">\n\t\t\t\t<ul id=\"menu-2-0dd4a67\" class=\"elementor-nav-menu\"><li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-home menu-item-1204\"><a href=\"https:\/\/market21.ch\/fr\/\" class=\"elementor-item\" tabindex=\"-1\">Home<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1988\"><a href=\"https:\/\/market21.ch\/fr\/services\/\" class=\"elementor-item\" tabindex=\"-1\">Services<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page current_page_parent menu-item-300\"><a href=\"https:\/\/market21.ch\/fr\/blog-digital-marketing\/\" class=\"elementor-item\" tabindex=\"-1\">Blog<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1741\"><a href=\"https:\/\/market21.ch\/fr\/about-market-ch\/\" class=\"elementor-item\" tabindex=\"-1\">Nous<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-1735\"><a href=\"https:\/\/market21.ch\/fr\/newsletter\/\" class=\"elementor-item\" tabindex=\"-1\">Newsletter<\/a><\/li>\n<li class=\"menu-item menu-item-type-post_type menu-item-object-page menu-item-175\"><a href=\"https:\/\/market21.ch\/fr\/contact\/\" class=\"elementor-item\" tabindex=\"-1\">Contact<\/a><\/li>\n<li class=\"trp-language-switcher-container menu-item menu-item-type-post_type menu-item-object-language_switcher current-language-menu-item menu-item-2223\"><a href=\"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/posts\/284\" class=\"elementor-item elementor-item-anchor\" tabindex=\"-1\"><span data-no-translation><span class=\"trp-ls-language-name\">EN<\/span><\/span><\/a><\/li>\n<\/ul>\t\t\t<\/nav>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-4282dd0 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"4282dd0\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-7a9e49e\" data-id=\"7a9e49e\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-24877e7 elementor-shape-rounded elementor-grid-0 e-grid-align-center elementor-widget elementor-widget-social-icons\" data-id=\"24877e7\" data-element_type=\"widget\" data-widget_type=\"social-icons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-social-icons-wrapper elementor-grid\" role=\"list\">\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-linkedin elementor-animation-grow elementor-repeater-item-588bf7c\" href=\"https:\/\/www.linkedin.com\/company\/market21-ch\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Linkedin<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-linkedin\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t\t\t<span class=\"elementor-grid-item\" role=\"listitem\">\n\t\t\t\t\t<a class=\"elementor-icon elementor-social-icon elementor-social-icon-mastodon elementor-animation-grow elementor-repeater-item-16abdc8\" href=\"https:\/\/mastodon.green\/@market21_ch\" target=\"_blank\" rel=\"noopener\">\n\t\t\t\t\t\t<span class=\"elementor-screen-only\">Mastodon<\/span>\n\t\t\t\t\t\t<i aria-hidden=\"true\" class=\"fab fa-mastodon\"><\/i>\t\t\t\t\t<\/a>\n\t\t\t\t<\/span>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>WHY LINKEDIN FOR ME? About Is LinkedIn one more social media? Well yes and no. Yes, because it\u2019s a place where we meet people in order to share content with each other. We publish things online and we read, listen and watch other people\u2019s content. And therefore, we can\u00a0 engage in conversations. But what is [&hellip;]<\/p>","protected":false},"author":2,"featured_media":327,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"_lmt_disableupdate":"no","_lmt_disable":"no","footnotes":""},"categories":[26,27],"tags":[25],"class_list":["post-284","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-linkedin","category-social-media","tag-linkedin-marketplace-b2b"],"modified_by":"Andr\u00e9 Guillen","_links":{"self":[{"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/posts\/284","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/comments?post=284"}],"version-history":[{"count":139,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/posts\/284\/revisions"}],"predecessor-version":[{"id":3424,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/posts\/284\/revisions\/3424"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/media\/327"}],"wp:attachment":[{"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/media?parent=284"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/categories?post=284"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/market21.ch\/fr\/wp-json\/wp\/v2\/tags?post=284"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}